Healthcare Google Ads Services by Search Synergy
We specialize in creating targeted, cost-effective Google Ads campaigns for healthcare practices, including dental clinics, physiotherapy centers, general practitioners, and alternative medicine providers.
Our Google Ads service is designed to help you reach potential patients actively searching for your services, drive qualified traffic to your website, and generate more leads and appointments. With our in-depth knowledge of the Indonesian healthcare market and expertise in Google Ads management, we can help you maximize your return on investment (ROI) and grow your practice.
What are the benefits?
Targeted Reach
Immediate Visibility
Cost-Effective
Measurable Results
The Data
Our experience managing Google Ads campaigns for over 200 healthcare clients across Indonesia, including dental practices, physiotherapy clinics, and alternative medicine centers, has given us unique insights into what works for this market.
We’ve helped our clients achieve:
What to expect
Comprehensive Account Setup
We begin by setting up your Google Ads account, ensuring that it's properly structured and optimized for your specific healthcare practice, whether you're a dentist, physiotherapist, or alternative medicine provider. This includes creating ad groups, targeting options, and setting up conversion tracking to measure your campaign's success. We'll work with you to understand your unique selling points, target audience, and goals to create a tailored Google Ads strategy.
Keyword Research and Selection
Our team will conduct extensive keyword research to identify the most relevant and high-intent keywords for your practice, such as "dental implants," "sports physiotherapy," or "traditional Chinese medicine." We'll analyze search volumes, competition levels, and cost-per-click (CPC) data to select keywords that balance relevance, search intent, and cost-effectiveness. We'll also continuously monitor and refine your keyword list based on performance data to ensure that your ads are reaching the right audience.
Compelling Ad Creation
Crafting compelling ad copy is crucial for attracting clicks and driving conversions. Our experienced copywriters will create engaging, persuasive ad copy that highlights your practice's unique value proposition, whether it's your state-of-the-art dental technology, personalized physiotherapy approach, or holistic alternative medicine treatments. We'll also create multiple ad variations and test them to identify the best-performing messages and optimize your ad performance over time.
Landing Page Optimization
The success of your Google Ads campaign depends not only on the ad itself but also on the quality and relevance of the landing page where users are directed after clicking your ad. Our team will work on optimizing your landing pages to ensure a seamless user experience, clear call-to-action (CTA), and compelling content that encourages visitors to take the desired action, whether it's booking a dental appointment, requesting a physiotherapy consultation, or signing up for a wellness newsletter.
Ongoing Management and Optimization
Google Ads requires continuous management and optimization to ensure that your campaigns are performing at their best. Our team will regularly monitor your campaign's performance, making data-driven adjustments to improve your results. This includes optimizing bids, testing ad variations, refining targeting options, and identifying new opportunities for growth. We'll provide monthly reports on your campaign's performance, including key metrics such as clicks, conversions, cost-per-click, and ROI, so you can see exactly how your investment is contributing to your practice's growth.
Ready to take your healthcare practice to the next level with Google Ads?
Our customer stories
Take a look at some of our healthcare customers’ experiences with Google ads and how they’ve helped grow their practices.
Podo Care
Realign: Tit Tar Treatment
Trishnanda Care Centre
Your questions answered
Here are some answers to the common questions we get asked about Healthcare Web Design service.
What is the minimum budget required for a healthcare Google Ads campaign?
The minimum budget for a healthcare Google Ads campaign varies depending on factors such as your target location, competition, and desired ad position. However, we generally recommend a minimum monthly budget of IDR 5,000,000 to ensure that your ads have sufficient visibility and generate enough clicks to make a meaningful impact.
For example, a dental clinic in a competitive market like Jakarta may require a higher budget compared to a physiotherapy center in a smaller city. Our team will work with you to determine the optimal budget based on your specific goals and market conditions.
How do you ensure the quality and relevance of clicks?
We employ several strategies to ensure that your Google Ads campaign attracts high-quality, relevant clicks:
- Keyword Selection: We carefully select keywords that are specific to your healthcare services, such as “dental implants Jakarta” or “sports physiotherapy Surabaya,” and have clear search intent.
- Negative Keywords: We identify and exclude irrelevant keywords to prevent your ads from being shown to uninterested users, such as excluding “free” or “cheap” for a premium dental practice.
- Ad Relevance: We create ad copy that clearly communicates your specific healthcare services and matches the intent of the targeted keywords.
- Landing Page Optimization: We ensure that your landing pages are relevant to the ad copy and provide a seamless user experience to encourage conversions, whether it’s booking a dental consultation or requesting a physiotherapy appointment.
How do you track conversions and measure ROI for healthcare practices?
We set up conversion tracking to measure the success of your Google Ads campaign. This involves placing a tracking code on your website to record specific actions that users take after clicking on your ad, such as filling out a contact form, making a phone call, or booking an appointment.
For example, we can track how many users clicked on your ad for “teeth whitening” and subsequently booked an appointment on your website. By tracking these conversions and analyzing the cost-per-conversion, we can measure your campaign’s ROI and make data-driven optimizations to improve your results.
How often will I receive reports on my campaign's performance?
We provide monthly performance reports that detail your Google Ads campaign’s key metrics, including clicks, impressions, click-through rate (CTR), cost-per-click (CPC), conversions, and cost-per-conversion. These reports will give you a clear understanding of your campaign’s performance and ROI, so you can see how your investment is contributing to your practice’s growth.
For example, you’ll be able to see how many patients booked dental appointments or requested physiotherapy consultations through your ads. In addition to monthly reports, we also offer regular check-ins and consultations to discuss your campaign’s progress, address any concerns, and identify new opportunities for optimization and growth.