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Healthcare Meta Ads Service by Search Synergy

Targeted & Cost-Effective Meta Ads Campaigns For Healthcare

We specialize in creating targeted, cost-effective Meta Ads campaigns for healthcare practices, including dental clinics, physiotherapy centers, general practitioners, and alternative medicine providers.

Our Meta Ads service is designed to help you reach potential patients on Facebook and Instagram, drive qualified traffic to your website, and generate more leads and appointments.

With our in-depth knowledge of the Indonesian healthcare market and expertise in Meta Ads management, we can help you maximize your return on investment (ROI) and grow your practice.

What are the benefits?

Targeted Reach
Meta Ads allows you to target potential patients based on specific demographics, interests, behaviors, and locations. This ensures that your ads are shown to the most relevant audience, whether they’re interested in “cosmetic dentistry” or “sports physiotherapy.”
Meta Ads provides a powerful platform for visual storytelling, allowing you to showcase your healthcare services, facilities, and success stories through engaging images and videos. This helps build trust and credibility with potential patients.
With Meta Ads, you have complete control over your advertising budget. You can set daily or lifetime budgets, and you only pay when users take a desired action, such as clicking on your ad or filling out a contact form. This ensures that you’re investing in genuine leads and potential patients interested in your specific healthcare services.
Meta Ads provides detailed analytics and reporting, allowing you to track your campaign’s performance, measure ROI, and make data-driven decisions to optimize your ads for better results. You can see exactly how many patients booked appointments or requested information through your ads.

The Data

Our experience managing Meta Ads campaigns for over 200 healthcare clients across Indonesia, including dental practices, physiotherapy clinics, and alternative medicine centers, has given us unique insights into what works for this market.

We’ve helped our clients achieve:

increase in website traffic for a dental clinic in Jakarta
0 %
decrease in cost per lead for a physiotherapy center in Bali
%
return on ad spend (ROAS) for an acupuncture clinic in Surabaya
.5X
increase in appointment bookings for a general practitioner in Bandung
0 %

What to expect

When you partner with Search Synergy for your healthcare Meta Ads needs, you can expect:

Comprehensive Campaign Setup

We begin by setting up your Meta Ads account, ensuring that it's properly structured and optimized for your specific healthcare practice, whether you're a dentist, physiotherapist, or alternative medicine provider. This includes creating ad sets, targeting options, and setting up conversion tracking to measure your campaign's success. We'll work with you to understand your unique selling points, target audience, and goals to create a tailored Meta Ads strategy.

Audience Targeting and Segmentation

Our team will help you identify and target the most relevant audience for your healthcare services. We'll leverage Meta's vast user data to create targeted ad sets based on demographics, interests, behaviors, and locations. For example, we can target women aged 25-45 interested in "cosmetic dentistry" and living within 10 miles of your dental clinic. We'll also create custom and lookalike audiences based on your existing patient database and website visitors to expand your reach.

Eye-Catching Ad Creative

Crafting visually appealing and engaging ad creative is crucial for attracting attention and driving action on Meta's platforms. Our experienced designers will create eye-catching images and videos that showcase your healthcare services, facilities, and unique value proposition. We'll also write compelling ad copy that resonates with your target audience and encourages them to take the desired action, whether it's booking an appointment or requesting more information.

Landing Page Optimization

The success of your Meta Ads campaign depends not only on the ad itself but also on the quality and relevance of the landing page where users are directed after clicking your ad. Our team will work on optimizing your landing pages to ensure a seamless user experience, clear call-to-action (CTA), and compelling content that encourages visitors to take the desired action, whether it's booking a dental appointment, requesting a physiotherapy consultation, or signing up for a wellness newsletter.

Ongoing Optimization and Reporting

Meta Ads requires continuous optimization to ensure that your campaigns are performing at their best. Our team will regularly monitor your campaign's performance, making data-driven adjustments to improve your results. This includes optimizing ad placements, testing ad variations, refining targeting options, and identifying new opportunities for growth. We'll provide monthly reports on your campaign's performance, including key metrics such as reach, engagement, conversions, cost-per-conversion, and ROI, so you can see exactly how your investment is contributing to your practice's growth.

Ready to take your healthcare practice to the next level with Meta Ads?

Contact Search Synergy today to schedule a consultation and learn more about how our Meta Ads services can help you attract more patients and grow your practice, whether you're a dentist looking to fill your appointment book, a physiotherapist seeking to expand your patient base, or an alternative medicine provider aiming to reach a wider audience.

Our customer stories

Take a look at some of our healthcare customers’ experiences with Meta ads and how they’ve helped grow their practices.

podocare

Podo Care

sensorybeez

Sensory Beez

realign

Realign: Tit Tar Treatment

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Your questions answered

Here are some answers to the common questions we get asked about Healthcare Meta Ads service.

What is the minimum budget required for a healthcare Meta Ads campaign?

The minimum budget for a healthcare Meta Ads campaign varies depending on factors such as your target audience, competition, and desired ad objectives. However, we generally recommend a minimum monthly budget of IDR 3,000,000 to ensure that your ads have sufficient visibility and generate enough engagement and conversions to make a meaningful impact.

For example, a physiotherapy center targeting a broad audience in Jakarta may require a higher budget compared to a dental clinic targeting a specific neighborhood in Surabaya. Our team will work with you to determine the optimal budget based on your specific goals and market conditions.

We employ several strategies to ensure that your Meta Ads campaign attracts high-quality, relevant engagement:

  • Audience Targeting: We carefully select targeting options that are specific to your healthcare services and target audience, such as targeting people interested in “prenatal yoga” for a physiotherapy center specializing in pregnancy care.
  • Ad Relevance: We create ad copy and visuals that clearly communicate your specific healthcare services and resonate with your target audience.
  • Landing Page Optimization: We ensure that your landing pages are relevant to the ad content and provide a seamless user experience to encourage conversions, whether it’s booking a dental consultation or requesting a physiotherapy appointment.
  • Continuous Optimization: We regularly monitor and optimize your campaign based on performance data to ensure that your ads are reaching the right audience and driving the desired actions.

We set up conversion tracking to measure the success of your Meta Ads campaign. This involves placing a tracking pixel on your website to record specific actions that users take after clicking on your ad, such as filling out a contact form, making a phone call, or booking an appointment.

For example, we can track how many users clicked on your ad for “teeth whitening” and subsequently booked an appointment on your website. By tracking these conversions and analyzing the cost-per-conversion, we can measure your campaign’s ROI and make data-driven optimizations to improve your results.

We provide monthly performance reports that detail your Meta Ads campaign’s key metrics, including reach, impressions, engagement, click-through rate (CTR), conversions, and cost-per-conversion. These reports will give you a clear understanding of your campaign’s performance and ROI, so you can see how your investment is contributing to your practice’s growth.

For example, you’ll be able to see how many patients booked dental appointments or requested physiotherapy consultations through your ads. In addition to monthly reports, we also offer regular check-ins and consultations to discuss your campaign’s progress, address any concerns, and identify new opportunities for optimization and growth.